So let’s say that you’ve started the blog and you’ve set up Google Analytics to track your visitors. One day you look at Google Analytics and you find that you have some pageviews. Good job…people are finding your site! What if you are finding, however, that most people abandon your blog after the first page? […]
Marketing
Internet or online marketing is growing rapidly and getting your business visible by search engines is importnat. Learn how to market your website and business.
Is Marketing Automation for You?
When many people hear “marketing automation” they get excited. Automatic anything often excites people because they lead busy lives, and anything that helps them do more in the same amount of time sounds like a good idea. Is marketing automation a good idea though? For some people, yes, but for others, it may be better […]
5 Factors You Need to Improve Your Site Domain Authority
High domain authority can help you achieve better search engine rankings than your competitor. It’s not easy to achieve though. There are a lot of factors involved to establish domain authority and increase domain authority it over time. The following are some actionable ways for you to take control of your domain authority. Five Factors […]
How to Write Better Article Headlines Like Upworthy and BuzzFeed
Upworthy, Buzzfeed, Viral Nova, and several others have dominated the Internet when it comes to trending news and stories. While things like high quality content and great news site design have played a big part in their success, it’s better article headlines that really drove them to the top. Better article headlines that entice people to click and […]
How to Create Content on a Budget
Just like most things in life, you get what you pay for when it comes to content for your website. Now, how can you create high quality content on a budget? High quality content can cost hundreds or even thousands of dollars. Of course, most entrepreneurs starting out do not have this kind of budget, […]
How to Effectively Promote Content
If you publish it, they will not come. As much as you want your consumers to automatically know you have new content on your site, it just doesn’t happen that way. You have to promote content, just as you have to market your business. The good news is that when you promote content, you’re promoting […]
How to Create Content that Converts
Creating content that converts consumers into customers is one of the biggest difficulties online business owners face today. That is after all, the ultimate goal. The difference between content that converts and content that doesn’t is usually lies in the way the content is written. What followers are some tips and techniques to improve your […]
How to Create a Content Marketing Strategy
Everything you do for your business should include a plan. Without a plan, you have no path. You won’t know what to do, when to do it, and why you’re doing what you’re doing. You won’t go far with your marketing that way. To achieve your content marketing goals, you need a content marketing strategy. […]
How to Do Content Marketing Research
Content marketing research is important to the success of advertising your business on the Internet. You need to know who you are marketing to and where you are doing that marketing to maximize efficiency and effectiveness. Understanding how to figure this out will help you greatly and save you time and money. Pose Questions and […]
How to Build Authority through Content and Google Authorship
One of your goals online is to show people how knowledgeable you are about your industry. When people realize how much you know, they will be more likely to trust you. This is especially important if these people plan on making purchases from you. Knowledge in your industry leads to authority. When you show how […]