A whitepaper is highly effective when marketing your business. Consumers love all of the facts and data that are in whitepapers. They also love how it justifies their purchase. You love them because they can help bring more business your way. Before you start writing a whitepaper, it’s important you know how to write it. […]
Top 10 Websites Developers Should Bookmark and Why
Website development is rarely easy. You either have to know exactly what you’re doing and encounter no unexpected problems (a rarity). Or spend hundreds of hours trying to get a site working just the way you want it to (this is much more common). Luckily, there are some websites that help website developers by giving them […]
How to Find An Online Community
The Internet is all about community. And your community can put you in front of the right people for your business to succeed. When you make connections within a community, they want to know more about you. As they do, they’ll find out what you are capable of and what you have to offer. However, […]
10 Best Online Revenue Models for Internet Businesses
There are many many ways to make money online. However, most people don’t even know about half of them, or at least haven’t considered them for their own business. That means there can be less competition for those ways of earning revenue. If very few players in your niche are doing anything different. Learning about the many revenue […]
Best Tools for A/B Split Testing
If you aren’t doing A/B split testing, you should be doing it. It’s the best way to figure out if you should make a change to your site that will bring in more traffic and revenue. With WordPress, it’s easy, so “A/B testing is too difficult” cannot be an excuse. The following WordPress plugins for […]
How to Perfect Your Adwords Strategy
When you’re starting out online, Adwords can get you some business right away. It brings you targeted traffic, and when you choose the right keywords, those consumers are more likely to convert. But, before you start spending money on it though; it’s best to have a winning Adwords strategy. It’s All About Keywords It’s also […]
How to Optimize Your Email Marketing
Email marketing is huge right now. That’s obvious when you notice all of the emails you may be receiving from your favorite retail stores. However, just because you have an online business, doesn’t mean you shouldn’t use the same strategy to get your consumers to start making purchases. Not all marketing emails are effective though. […]
The Simple Guide to Writing a How To Article
How-to articles garner 55% more views than other types of articles, according to HubSpot. It’s probably because people turn to the Internet for instructions. It’s why the phrase, “Google it” has become so popular. Since these types of articles are successful, it certainly won’t hurt to have them on your blog. But, before you start […]
How to Find Social Media Influencers
It’s in your best interest to find social media influencers. Why? They can help you get the exposure you need to grow your business online. And when you have influencers on your side, you can get your content in front of a larger audience. Those people may turn into longtime fans and customers. The following […]
Why Small Businesses Need Content Marketing
Small business owners often wonder if they should be using content marketing. They’ve heard that content marketing can help with conversion and lead generation, but they don’t understand how it works. Does this sound like you? If so, it’s important that you keep reading so you’ll have a better understanding of content marketing for small businesses. […]