There are many benefits to guest blogging.
You can reach a new audience and it’s even possible to gain high quality backlinks.
You’ll receive much more authority from others in your industry. The benefits go on and on. The only problem is that it’s not always easy to find guest blog opportunities.
With the release of Google Penguin, many people are reluctant to have guest bloggers because they want a link to their website.
However, what many people have realized is that guest bloggers can be a great way to have high quality content published on their site and it doesn’t hurt them when the blogger already has a good site to link to.
With this understanding spreading among many, guest blogging opportunities are more available than you may think.
The following are some of the best ways to find them.
Start with an Easy Technique: Google It
Yes, you can Google guest post opportunities. All you have to do is search for terms such as:
- Guest bloggers wanted
- Guest blogger opportunity
- Writer wanted
- Write for us
- Blog for us
- Blogger wanted
- Guest writer
- Guest author
- Guest blogger
- Guest post by
When you use these terms, you will pick up on some other words as you browse the sites that come up.
Just keep in mind, the sites that come up are in many different industries, and it’s more beneficial to you if you focus on your niche. That’s why you should take it one step further with your search if these terms don’t result in any viable opportunities.
Look for Niche Blogs
You know your niche, so look for blogs related to it.
These blogs should not be competitors, since they wouldn’t let you blog for them. These blogs usually are just interest ones that make money off advertisements.
You can usually get a spot on the blog because they are often looking for high quality articles to attract more organic traffic.
Sometimes, blogs will even advertise that they accept guest posts. You’ll have to look carefully though, I doubt they would display this on the front page.
However, digging around their about or contact page is a good place to start.
Worst case, you can just contact the site owner and offer to do a guest post or two.
Research Your Audience
Your audience has other interests, so find out what they are and then follow them to blogs they like.
When you find the blogs they like to read, start to consider what article you could contribute. Reach out to the website owner with your idea to see if he or she will let you guest post.
Search Social Media
Many people will post a guest blogging opportunity on social media.
You can usually search on the site the same way you search on Google. Once you find an opportunity, go to the website, review the blogs already on it to see if you can contribute an article, and then reach out to the owner either through the site or social media.
Do Competitor Research
Look up the backlinks of your competitors to see where they are guest posting. If they’re able to get a blog on a website, it’s highly likely you can do the same. All you’ll need to do is come up with a good idea for a topic and ask if you can guest post.
Look for Guest Blogging Lists
Many people have created lists of sites that accept guest posts. The competition is high on these sites, so it might be hard to get accepted, but it’s worth a try. You can start with this list on the Brian Keith May website.
Simply Write High Quality Content
Many bloggers will go out looking for good writers to guest post on their sites.
When one of these people sees that you blog is regularly updated with information their audience would appreciate, they may reach out to you with an opportunity. This is quite an honor, and it’s the easiest way to extend your reach online.
Overall, guest blogging should be an integral role of your SEO and content marketing strategy. Plus, it’s a great way to build connections with other people in your industry.
It never hurts to have friends.
Guest blogging is an excellent way to improve your online presence. Start searching for them today.
The more you offer, the more acceptances you’ll receive. Before you know it, you’ll see a huge increase in traffic and many new customers who learned about you from a blog they visit regularly.